ROI calculator

What will a closed job actually cost you?

Cost per lead doesn't tell you much. Plug in your numbers to see your cost per appointment and per closed job.

Price per lead ($)Leads per month Leads that become appointments (%)Appointments you close (%)Average job size ($)Gross margin (%)

Cost per closed job

$917

Monthly lead spend$3,300

Appointments per month12

Cost per appointment$275

Jobs closed per month3.6

Revenue from those jobs$64,800

Gross profit after lead cost$19,380

Return on lead spend6.9x

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